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Let’s take a closer look at what makes YouTube tick…
Even if you’re an old pro at SEO and organic search, YouTube can give you fits.
I’ve been down this road myself a few times and the rules are completely different. What works for text does not necessarily work for video. But, the days when video optimization more resembled voodoo chanting than any kind of exact science are quickly falling behind us. More and more, marketers like you are finding it easier to target the audience and the traffic they want with their videos.
So, let’s take a dive into the inner workings of the video optimization game and see exactly what your videos might be lacking and how to whip them into shape.