How To Use Google Analytics To Focus Your Social Media Efforts

I recently had the opportunity to to give a speech on blogging. As part of my speech, I talked about Why You Want To Use Videos On Blog Posts.

Transcription for How To Use Google Analytics To Focus Your Social Media Efforts

Remember I explained to you that Google Analytics tells you where people are finding you? And do you remember I told you YouTube is between the fourth and six largest source of traffic for me with my third largest source being Twitter? That drives me to put an emphasis on Twitter and YouTube. LinkedIn is my fifth largest source of traffic

I found that out through Google Analytics — so I put a lot of emphasis on these different social media tools as opposed to any others.

One of the other social media sites driving a lot more traffic to me is Google+. Once I started seeing that, I started spending more time and putting more emphasis there.

Because of Google Analytics, I know where people are finding me. I nurture that and I try to grow my base.