Yahoo and Google pull advertising shock
http://www.giblink.com/gibnews/articles/1283/1/Yahoo-and-Google-pull-advertising-shock/Page1.html
Doug Perry
Doug Perry, former Marketing Director of http://HDTrader.com.
The number one niche classified site for Harley-Davidson motorcycle sellers, buyers, and dealers joined the gibLink team in January.
Doug was the sole force to take a non-revenue generating project site to over a million dollars a year in under four years.
Doug was also involved in the startup website http://BikerorNot.com, a social network for bikers. Now hosting over 40,000 profiles in its network and hosting a top traffic ranking.
By Doug Perry
Published on 04/10/2008
10:33AM, Thursday 10th April 2008
Yahoo and Google have sprung a surprise by announcing that they are to share advertising space.
10:33AM, Thursday 10th April 2008
Yahoo and Google have sprung a surprise by announcing that they are to share advertising space.
The "pilot" will last for two weeks and see Google place advertising alongside 3% of Yahoo's search results.
Analysts are suggesting that the move is Yahoo's attempt to show Microsoft it still has other options, and persuade the software giant to increase its $44.6 billion bid. For Google's part, it seems a clear attempt to frustrate Microsoft.